ABB TORRESPACIO
2018
ABB TORRESPACIO
ABB, leader in the electrical development and distribution sector, trusted Light Project for the meeting of its main distributors. An event of such characteristics had to be up to the mark, so this time we chose an open-plan floor of Torre Espacio .
The space was distributed in a reception area, where attendees could contemplate Madrid skyline with information panels, assembly area, with a 6 x 2. 5 metre screen with live performances and graphic support, and also an inverted area with the creation of an interactive cube where attendees could see ABB’s technological advances and developments through videomapping.
This was possible thanks to 2 Panasonic Laser PT-RZ12 projectors, a watch out media server and Kinect sensors.
Agency: Ítaca
Production: Light Project